Give viewers a quick caption that cues them into the content of the photo. Before we jump into the “how-to,” let’s look at the “why” and “what.” First, use text to make a statement. Social media’s in-app fonts might work well for a quick post, but what about when you want to make something more elaborate? Whether your wedding photos, an ad for your company, or a compilation of snaps from your dream vacation, you can make special posts even better by adding the perfect text.Īdding text to a post is one of the simplest yet most impactful edits you can make.